Projects
Keywords

Keywords

What are Keywords?

Keywords should be looked at as expressed customer need. Keywords are generated as a result of people's search activity online. Search engines like Google aggregate online search behaviour to provide an picture of the level of interest shown for a particular topic. These keywords and the associated monthly/yearly volumes allow for informed decision making based on the true number of people searching for a particular topic of interest. The highest volumes denote the most popular / common searches, and the lower volume keywords still related to that topic highlight less common and or less popular searches.

Users have 3 options for adding new keywords using the Keyword dropdown menu on the Project page.

  • Generate more - Use our algorithm to generate more keywords based on your topic, similar to how the initial keywords for the project were generated.

  • Generate with AI - Use Artificial Intelligence to generate keywords by referencing your project topic and the current list of keywords in your project.

  • Create - Add a keyword of your choosing manually, choosing the keyword name/phrase and monthly volume.

You can also delete unwanted keywords or add important ones to your 'My Keywords' list for later use.

Generate more

We would recommend starting with this at first to generate more relevant keywords to your project. Keywords generated using this option will be keywords that people are searching using multiple search engines like Google Search, Bing etc.

Step 1

Go to your project

New project card

Step 2

Open the Keywords dropdown on the top left

Keyword Dropdown Menu

Step 3

Click 'Generate more'

Generate more keywords

Step 4

Wait a few seconds for VEN to generate and fetch the new set of keywords

Generate with AI

Another way to generate keywords is using our AI functionality. This will use your project topic and the already generated keywords in your project, feed them to an AI algorithm and generate more keywords in a clever and unique way. Keywords generated using this option will have the robot icon next to them.

Step 1

Go to your project

New project card

Step 2

Open the Keywords dropdown on the top left

Keyword Dropdown Menu

Step 3

Click 'Generate with AI'

Generate keywords with AI

Step 4

Wait a few seconds for VEN to generate and fetch the new set of AI-generated keywords

Create

Step 1

Go to your project

New project card

Step 2

Open the Keywords dropdown on the top left

Keyword Dropdown Menu

Step 3

Click 'Create'

Create keyword entry

Step 4

There are 2 inputs required from you to create a new keyword:

  • Name - The keyword name/phrase you'd like to add

  • Volume - The monthly search volume of that keyword

After you've added both of these, click 'Create' and your new keyword will be added to the project.

Create new keyword modal

Delete

Step 1

Go to your project

New project card

Step 2

Hover over the keyword you want to delete.

Keyword Hover

Step 3

Click the Trash can icon next to the keyword to delete it.

Keyword Delete button

My Keywords

'My Keywords' are a selection of keywords you can curate that are the most important or relevant to your project. These keywords will be used in a few places, for example, when generating content with AI.

To start adding keywords to your 'My Keywords' list follow the steps below.

Step 1

Go to your project

New project card

Step 2

Click on the star icon next to each keyword you want to be added to your 'My Keywords' list.

Keywords included in your 'My Keywords' list will have a slightly darker background in your project table.

Add keyword to My Keywords

Step 3

To only view keywords in your 'My Keywords' list, click on the 'My Keywords' button on the top left of the table.

View My Keywords

Step 4

To remove a keyword from your 'My Keywords' list, just click on the star icon next to it.